| Title: | Character & characters: the spirit of Alaska Airlines |
| Author: | Serling, Robert J. |
| Publication: | Seattle, WA: Documentary Media LLC, 2008. |
| Physical description: | 492 p. [16] leaves of plates : ill. (col.), photos. ; 24 cm. |
| Credit Line: | Collection of SFO Museum |
| Subject: | Alaska Airlines History. |
| Call Number: | HE9803.A94 S74 2008 c.1 |
| Collection: | Aviation Library |
| Category: | Book |
| Subcategory: | Book |
| Accession Number: | 2009.064.018 |
| ISBN Number: | 9781933245119 , (alk. , paper),1933245115 , (alk. , paper) |
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{{cite web |url=https://collection.sfomuseum.org/objects/1511935383/ |title=Character & characters: the spirit of Alaska Airlines |author=San Francisco International Airport Museum |accessdate=04 April 2026 |publisher=San Francisco International Airport Museum}}
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